Directed, Produced, Filmed & Edited.
In a clever twist of humor and reality, our video for Charity Right UK takes on the common oversight of forgetting to pay Zakat-ul-Fitr. Set against the backdrop of Ramadan 2023, this lighthearted narrative follows a young man’s amusing yet enlightening journey to fulfill this important charitable duty. With a comedic approach that’s as engaging as it is educational, the campaign underscores the significance of Zakat-ul-Fitr in a way that’s memorable and relatable. This piece not only captures the essence of Charity Right’s mission but also illustrates the impact of charity with a smile.